Who are you trying to be (when you’re not being you?)

Justin Cooper Added about 1 year ago


Deep down – whether we believe it or not – we're all unique. The chllenge is to find out what this uniqueness is.

What’s Your story (morning glory)?

Justin Cooper Added about 1 year ago


Most businesses don't have a unique story for their business.

Using Web Marketing to win new clients

Justin Cooper Added about 1 year ago


Driving traffic to your website is a great way to generate new business, and there are a number of techniques for marketing your website. You may consider hiring a marketing consultant to help achieve this, however if your budget doesn’t allow for this yet, here are some strategies you can try yourself, many of which are completely free.

What is branding?

Justin Cooper Added about 1 year ago


The difference between marketing and branding

Justin Cooper Added about 1 year ago


How do I get my business and my brand noticed?

Justin Cooper Added about 1 year ago


3 tips to getting your Business-to-Business brand noticed

1. Identify the one thing you do differently from your competitors

2. Build real interest around your brand story

3. Be clear and concise in all your communications

7 Golden Rules of Marketing

Justin Cooper Added about 1 year ago


Regardless of the type of business you operate, a solid marketing strategy is critical to creating a successful business. Here are our seven golden rules to create a stronger brand and to attract more customers to your business

Standing out in the crowd

Justin Cooper Added about 1 year ago


It's time your business made a statement and got noticed

Planes shouldn’t fly

Jess Added over 2 years ago


It still amazes me how planes manage to get off the ground – they’re simply too big and heavy. And that’s coming from someone who actually studied physics at high school, albeit briefly.

But they do – and so do businesses. Why?

The Butterfly Effect

Anthony Added over 2 years ago


Does a butterfly flapping its wings in Brazil really cause a tornado in Kansas?

- Quite possibly. The butterfly effect is a theory based on the notion that small occurrences have an effect on larger events or entities.

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