The Power of Stories

Justin Cooper Added about 1 month ago


Stories aren't just for kids - adults love and respond to them too. Which is why you need to have your story straight when you are marketing and selling your business

Marketing is Dead

Justin Cooper Added 4 months ago


It's no good asking your customers what they want - they don't know

Beware of BSO’s

Justin Cooper Added 5 months ago


We're under attack from BSOs – and we can't resist them.

Be The Lighthouse

Justin Cooper Added 5 months ago


There's one golden rule that sums up 'new marketing' - "Be The Lighthouse."

What's Your Secret Ingredient?

Justin Cooper Added 6 months ago


We are all born with a secret ingredient – a unique way of seeing the world...

Are you wasting valuable dollars on marketing?

Justin Cooper Added 7 months ago


Most marketing messages are ignored by your prospects – because they don’t get past the gatekeeper of the ‘reptilian brain.’

The Power of Stories

Justin Cooper Added 7 months ago


Stories aren't just for kids - they're a valuable marketing tool for your business.

Your Brand needs a Story

Justin Cooper Added 8 months ago


Your Brand has a Story - and it's already written.

You are your business

Justin Cooper Added 9 months ago


Deep down – whether we know it or not – we're all unique.

Creating a kick-ass culture

Justin Cooper Added 10 months ago


How do you create an amazing culture for your business?

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