Ever get stuck in a loop trying to solve a tricky business problem?

Surfer

 
You go around in circles and nothing breaks the impasse. You struggle, you stress, you stew. You’re stuck in a logical loop – doing exactly what Einstein warned against: trying to solve problems using the same kind of thinking you used when you created them.
Instead of trying to solve ambiguous business problems, try surfing them.
Read on...
 
 
The Brand Factory
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